About Hurst First
Established in 2019, we are a design-led WiFi and AV integrator based in Dubai with 25+ years of combined team experience. We focus on reliable systems, clean installs, and long-term support.
Our Story
Hurst First started when I moved to an Arabian Ranches villa in 2019.
Where it began
After moving in, the WiFi was terrible - dead zones in bedrooms, constant dropouts, and no amount of router repositioning helped.
Drawing on years of enterprise networking experience, I designed and installed a proper system with access points, structured cabling, and real coverage planning.
What we kept seeing
Word spread quickly. Neighbors asked for help. Then friends of neighbors. What started as casual favors became a pattern - I was constantly diagnosing and fixing systems that other installers had built poorly.
The issues were consistent, and they kept costing homeowners time and money:
- WiFi designed around equipment sales, not property layout - Installers would drop in a mesh system without considering concrete walls, floor plans, or interference. Coverage was guesswork.
- No documentation - When systems had issues, homeowners had no network diagrams, no credential records, no idea where cables ran. Every troubleshooting session started from zero.
- Afterthought cabling - Cables draped along baseboards, access points placed wherever power outlets existed, switches stuffed in closets. "It works" was the only standard.
What we changed
After fixing dozens of these installations, the opportunity was clear: Dubai needed integrators who approached residential systems the way enterprise networks are built - design before installation, proper infrastructure planning, and documentation that outlasts the install team.
That became Hurst First's foundation. Since 2019, we've completed 2,000+ installations across Dubai and the UAE, from Marina high-rises to Palm Jumeirah villas, with one consistent approach: plan the system properly, install it cleanly, document everything, and provide support that keeps it running years later.
The method that started in a Ranches villa now scales across Dubai - because the fundamentals don't change, regardless of property size or budget.
The Team
Adam
Founder & Lead Integrator
System design and complex project oversight
Matt
Operations Manager
Scheduling, accounts, and client coordination
Andrew
Sales & Client Relations
Consultations, assessments, and proposals
Joe
Project Manager
Installation coordination and handover
Jeffrey
Technical Support Lead
Remote diagnostics and troubleshooting
Ted & Mo
Installation Team
On-site installations and cable management
How We Work
A clear process built around performance, handover, and long-term support.
Discover
Understand your property, goals, and usage patterns.
Design
Plan coverage, cabling, and system topology for reliability.
Install
Clean, professional installation with minimal disruption.
Handover
Documentation, credentials, and clear support paths.
Support
Diagnostics-first support and long-term maintenance.
What We Value
Performance, clarity, and systems that stay reliable over time.
Reliability
Design-led systems that perform well in real properties.
Clean Installs
Neat cabling and tidy handovers with no mess.
Documentation
Clear records, diagrams, and credentials for future-proofing.
Support
Diagnostics-first support that resolves issues quickly.
Clear Pricing
Transparent scopes and pricing with no hidden costs.
Certifications & Partners
Certified expertise and trusted partners across smart home, networking, and AV.
Service Areas
We work across Dubai and the UAE, with teams regularly on-site in the areas below.
What Clients Say
Design-led installs, clean handovers, and support that resolves issues quickly.
"First contacted Adam as the WiFi in our home was terrible and I had seen Hurst First came recommended. I contacted them on WhatsApp and immediately Matt got back to me to arrange for Adam to come and take a look. Adam gave great advice and talked me through the whole process. Very reasonable price and work was quick and efficient, what a great team they make. Very happy with the service received and two super happy teenagers in the house now."
See how our systems are designed
Get a clear overview of how we plan WiFi and AV systems for reliability and long-term support.